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About For the Love of Cats

Special SiteSell Promotion
SBI! is running a special until midnight Christmas Day. Order one site at the regular price and receive a 2nd site free! This is a once-a-year special, and is the best price you will find all year for a home based business that will change your life!


I first learned about Sitesell when an editor friend of mine told me about it. I am interested talking about cats and helping others. I am an "Infopreneur" in that I don't sell stuff on the internet. Instead, I make recommendations for products, place Adsense on the pages and counsel my email customers and friends about their cats.


I looked everything over and signed up as an affiliate in the 5P program. I had another site on geocites. It never did very well, but it was a place I could show my work and talents to my family and friends. I could keep in touch. I put up a couple of essays on the site, and joined affiliate programs so I could shop online at a discount. Every merchant on that site, I used myself. The hotels, gift stores, office supply stores and pet supply stores -- the business and software/hardware companies. All of them were my personal shopping mall. I got paid for shopping with my own merchant partners. It taught me about affiliate marketing, and how NOT to do it.

I'd been reading Robert Kiyosaki's Rich Dad series for a couple of years. He teaches that we need to be Business Owners or Investors to get ahead in life. I signed up for other programs on the internet, looking for a way out of my current life, including GRQ real estate programs: how to flip houses, and the like. These other guys were just blowing smoke and wanted a lot of money for their programs. So, I stayed with geocities and learned. I thought that the internet would be my way out. Site Sell took my sitebuilding to the next level. This little website of mine hit the top 1% of all the web traffic in the world in June, 2006! Less than 10 months from the day I registed the domain name. I didn't stay there, but it was really fun to be there for a while.

True, I had to learn a little HTML, but the forums helped a lot. I love to write, so that isn't a problem for me. I wanted to make a little money, though. How could I do that? Dr. Ken kept talking about C-T-P-M and it made sense. Content, Traffic, Presell, Monetize.
  • C - Build content, answer questions. No expectation of reward, just add good content. Talk to people, not at them and don't try to sell, sell, sell.
  • T - Build traffic to the content. Dr. Ken showed me how to do that and gave me the tools to make it happen. Using targeted keywords for the search engines and making my words friendly to people, the traffic comes. Traffic is to the internet what location is to a store in town. The better the traffic, the more people can find the website, the better your position to offer solutions and products.
  • P - Presell - leverage my content and traffic, and the confidence people have in me, to presell ideas or products. That means recommending items and answering questions. Who doesn't like to be thought of as an expert in his or her field? By using in-text links and showing benefits or pointing out pitfalls, I can PRE-sell my visitors.
  • M - Monetize - make money from those warm, PRE-sold visitors, using specialzed content, or links, embedded in the text. These embedded links are to the products I'm discussing that are offered by my merchant partners, or to other pages on the same topic. Since I'm an infopreneur, I don't have a product or book I'm selling myself. Any income would have to come from products on my pages.
The idea continues to be that people would like what I had to say, come back again and again, refer their friends and my traffic would build. I could recommend solutions to problems and products. By the time people got to the merchant page through my in-text link, they would be open to buy. Until there was traffic, I could showcase the best thing in the world and nobody would be interested - if they could even find me! So, building content was the first thing, and the main thing I had to do. I still do it regularly.

Dr. Ken offered all the tools I would need in one place. Keyword search tools, exchange links to related sites, information on content I could legally use and a whole lot more. He offers resources to help with the building and re-building of my website. The forum area has people with expertise that would cost thousands of dollars offline. All these things are included in a very reasonably priced package. The same tools if you were to go all round the internet to find them, even if you could find them - particularly the forums, would cost more than ten times what SBI! costs in the first place.

So, I finally bit the bullet, saved up the money and bought a website with Sitesell. I downloaded the Action Guide and printed it. I downloaded and printed everything Dr. Evoy put out. I still find things he's written and download them for printing and study. Every day brings more focus. After going through the Action Guide and highlighting the stuff that seemed really important to me, I put it into action. I followed it to the best of my abilities. Then, I did something it tells you not to do. I put up a comprehensive site instead of a niche site. I just couldn't trim it down!

I tried several other concepts that I'm passionate about. I settled on cats, something I'm especially passionate about. I'm involved with Breed rescue but a website on the topic scared me. I didn't want to compete with my rescue friends. I stuck with cats in a more general way. I can talk about cats, help people, and really contribute to what's out there on the internet for people with cats or cat problems. I've since realized my "niche" and been concentrating on cat behaviors and training from a Cat Whisperer's perspective, but why throw out what I already have? I'm just adding more content on training and problems with behaviors, and slowly refocusing the site. I didn't know what to concentrate on at first, but I've learned a lot about myself that I didn't know because of this site. For one, I'd never heard the term "Cat Whisperer" before I began. If I had, it wouldn't have made a difference. SBI! gave me so much confidence, that I'm able to grab life as it passes now and I wasn't able to do that before.

So, you see the site as it stands today, For the Love of Cats dot com. Sitesell made everything really easy. And when I ran into a problem, there were all these wonderful people I didn't know ready to give me advice. The forum area is just the most wonderful thing I've ever seen. Everybody is honest and helpful. If there is a rare technical problem, the support staff is knowledgeable and very responsive.

I used the search tool, SearchIt, to find things I didn't know were out there to help build my site. I added photos from all over the world that I could legally use. I added google Adsense, and learned how to properly use it. I added some of the merchants I had from the other site after this site was registered properly with them. Then, I got more merchants and more stuff. I keep it to what I need, and don't worry about what I like but doesn't fit. I couldn't find some of the things I wanted on the site, and used Searchit for that. I added more merchants from other partnering engines. I now have so many passwords and usernames that I have to keep a journal! New stuff keeps coming at me. Right now, I'm in a major redesign behind the scenes with my merchant partners. All the product pages are being redone, and many are finished. I'm hoping to have them all done by the end of the month, and that's a pretty lofty goal.

Am I making money? YES! I'm just about to break even (after only 15 months), and I'm having fun. I'm talking about cats to people who are becoming my friends. My traffic keeps growing, so I have more potential friends. I get to help people with their cats. And they listen! That's fun and life-changing. The website has changed me in ways I didn't expect, too. It's a great feeling to love what you do instead of going to a job you dread. I have more confidence in myself and believe in the future again; all because I get to work with cats and their people.

I'll keep adding pages, in any case. My RSS feed lets people know when the website has changed. People can sign up for my eZine, CatLover Magazine and get tips, training tools, ideas, gifts, coupons, and much more. But only if they subscribe. I send out at least one issue a month, and it's another included tool with SBI! Like I said, there is SO much included with SBI!, you just can't top it.

I went to a seminar to see if I could get some ideas, and was totally unbelieving! These folks wanted almost 20 times what SiteSell! costs, and you didn't even own your domain! It was such a rip off! Very few of the applications I get from SiteSell! were included in that price. You would have to find and purchase a newsletter program. You would have to find a way to track your traffic. You would have to optimize your pages and "hope" they worked for you. You wouldn't have any research tools at all. There were no forums, either. You couldn't help others build their online businesses. All you could do was "pay your money and take your chances." I'm SO glad I found SiteSell! before I went to that or I would have been terribly discouraged: I wouldn't have believed what a Fabulous Deal SiteSell! is. It's almost too good to be true at the price.

So much changes all the time on the internet, that it's hard to keep track. Sitesell does all that for me so I can concentrate on my website. Dr Ken tells us at SBI if there is something important we need to know. Otherwise, the noise can be deafening and our sites would all suffer. That is another plus.

Sitesell is a business. You have to keep at it. You can build 200 pages and never be done. I know of one guy who has over 500 pages and he's still building! I'm not anywhere near that yet, but I expect to be someday. I never knew that I knew so much about cats! I mean, I knew a lot, and I'm learning more, but I never suspected that I could write so much about them.

I signed up for Value Exchange so that targeted, non competing sites and I can exchange links, building on each other's success. I keep adding stuff. Mostly content. I do more reviews of products rather than just presenting a lot of stuff and expecting somebody to make an uninformed choice. It's still pretty scary to shop on the internet. I'm getting better at "PRE-selling," but it's still hard for me.

I come up with ideas for pages from people I talk to. I offer those solutions in my advice pages, when the person gives me permission. Often, there are several emails that make up the topic for a page, and I use the general problem as a starting point to give the advice pages more coherence and offer more general solutions. As long as the problems are all related, this works very well. I have a "blog," and write and submit articles regularly. These go to other places than SiteSell, but SiteSell helped me find where to send them. And there are reasons to send them someplace other than SiteSell.

For instance, an article can be emailed to someone, effectively "syndicating" content! The results from this kind of activity is amazing! Every article leads back to my site with an author's link and other embedded links, so folks can always come to visit. Think of it, every person with email on the planet having access and desire to see your website! Wow!!!

So, I keep adding content. I keep helping people with cats. I want others to love their cats. I want the cats to love their people. I want cats and people to live together in harmony.

Sitesell makes it possible for me to do this almost full-time. I hope that eventually I will be able to stop working for other people and work only through the website. I love the time spent on my website. I get to it every morning, and end up running late because I don't want to stop. I know, that's not very considerate of me. I apologize for my tardiness a lot, and then show people my newest pages. They usually forgive me when they see the quality of my site. Then, when I come home, I'm at it again as I eat supper. I keep at it till bedtime. So, my life is full of my internet life with For the Love of Cats dot com. Hey, it's better than TV! Check out the magic for yourself!

I am willing to help anybody build their own website, too. There are so many topics not yet covered on the internet. When I read that the Library of Congress was going to scan all the books and make them available online, I was really glad. There are a lot of books that are out-of-print or hard to find. I'm not into books for their monetary value, I'm into them for the content. Now isn't that just what a website is supposed to give you???? So, if someone has a notion to put up a website, I'm glad to help. I love to pick brains as much as read books. Everybody has something they are good at or passionate about. It could be taking great photos of the grandkids or growing the perfect tomato. It doesn't really matter. So, if you have something you are passionate about, consider doing this. You will be truly amazed at what happens. Take a tour if you don't believe me...







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